
What Should a Website Audit Include, and What Should It Leave Out?
A website audit should answer five specific questions about the pages that carry your business goal, prove each finding, and say plainly what it didn’t check.
RESOURCES
Practical guides to auditing and client reporting, complete sample reports to read from cover to appendix, and step-by-step help with using Prooflin.
BLOG · 20 ARTICLES
Read the BlogPractical guides to scoping audits, reading findings, preparing reports, and delivering them to clients.Website & SEO AuditsDesign & Creative AuditsAd Campaign ReportingClient DeliveryRead the BlogSAMPLE REPORTS · 3 REPORT TYPES
Explore Sample ReportsSeven complete reports, plus the two ad campaign reports in one paired view. Read each in full, or open its PDF.Website AuditNova Dental StudioDesign & Creative AuditAster & Co InteriorsAd Campaign ReportsFitForge GymExplore Sample ReportsHELP CENTER · 29 ARTICLES
Visit the Help CenterStep-by-step help with Workspaces, audits, reports, and billing, including what each plan and role can do.Getting StartedWorkspaces & TeamWebsite AuditsDesign & Creative AuditsVisit the Help CenterFROM THE BLOG
From scoping an audit to choosing how the client receives it.

A website audit should answer five specific questions about the pages that carry your business goal, prove each finding, and say plainly what it didn’t check.

A brand audit can mean an afternoon with the logo files or three months of research. Here’s what each layer needs, what it can answer and what it should hand back.

Impressions and reach top a lot of paid ads reports because they’re big. Here’s how the campaign objective decides which numbers should lead instead, and which should only support.

Run the audit walkthrough on decisions, not issue counts: what to send ahead, what to show on screen, how to handle doubt, and how to close with owners and dates.
SAMPLE REPORTS
Every finding, chart, and recommendation is on the page. No account needed.



WEBSITE AUDIT · ONE COMPLETE REPORT
A complete review of a dental studio’s website, from first impression to first enquiry.



DESIGN & CREATIVE AUDIT · FOUR COMPLETE REPORTS
Four complete reports for one interiors studio, covering the logo, the brand system, and the creative set.
AD CAMPAIGN REPORTS · THREE SAMPLE EXPERIENCES
One documented June dataset for a gym, read as a client report, a performance audit, and both together.
HELP CENTER
NEXT STEP
Each sample report is complete, from cover to appendix. When you are ready, start with a URL, your design files, or a campaign export.
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