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PRODUCT · DESIGN & CREATIVE AUDIT

Get structured feedback on your logo, brand, and creative.

Upload the files you want reviewed and tell Prooflin who they are for and how they will be used. It drafts an audit report with observations tied to each file, the reasoning behind them, and practical recommendations. You review it before anyone else sees it.

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aster-logo-primary.png · 2400 × 800SUPPLIED FILE

Context: used on the website header, an Instagram profile, van signage, and proposals. Concern: does it still work small?

Aster & Co Interiors · Logo Audit

DRAFT
L-01 · LogoHIGHP2 HIGH

The tagline disappears at small sizes

At 120 pixels wide, INTERIORS is under 5 pixels tall and set in light sand on linen. At 48 pixels it cannot be read. Two of your intended uses, the Instagram profile and the mobile header, are this small.

Recommendation: Keep the full lockup for large uses, and add a version without the tagline for anything narrower than about 160 pixels.

L-02 · LogoMEDIUMP2 HIGH

No version fits a square space

The wordmark is about three times wider than it is tall. In a round or square profile image it shrinks to fit the width and leaves most of the space empty.

Recommendation: Create a compact mark, such as the A&C initials, for square and very small uses, and check it at 48 pixels.

NOT PROVIDED

No trademark search was part of this audit. The findings cover legibility and versatility only.

YOUR CONTEXT

Feedback measured against what the work is for.

A logo that works on a shopfront can fail as a profile image. A short brief tells Prooflin which audience, uses, and goal to judge the files against, so observations are specific rather than a matter of taste.

Every field is optional. The report notes which context it used.

BUSINESS BACKGROUNDInterior design studio for family homes, working on full-room projects
Sets the tone and level of polish the files are judged against.
AUDIENCEHomeowners planning a full-room renovation
Decides whether style, language, and offer suit the people you want to reach.
INTENDED USELOGOWebsite header, Instagram profile, van signage, proposals
Sets the sizes and shapes the logo is checked at, from 48 pixels to a vehicle panel.
CAMPAIGN OBJECTIVECREATIVEBook a free design consultation
Each ad is checked for whether its headline and button ask for that action.
SPECIFIC CONCERNDoes the logo still work small?
Gets a direct answer in the report, with the evidence behind it.

FILES AND PAGES

Upload exported files, then choose what gets reviewed.

Prooflin reviews images and PDFs. For a multi-page PDF, you pick the pages that matter, and only those are analysed.

SUPPORTED FORMATS

  • PNG
  • JPG / JPEG
  • WebP
  • PDF

EXPORT THESE FIRST

  • Figma
  • PSD
  • AI
  • SVG

Source and design-tool files are not uploaded directly. Export the artwork as PNG, JPG, WebP, or PDF.

File count, file size, and PDF pages per audit depend on the Workspace plan.

See Plans and Pricing

Select PDF Pages

aster-brand-guidelines.pdf · 14 pages

Select or clear pages. This is the step before generation in the product.

6 of 14 pages selected. Only these are reviewed; the report lists the others as not reviewed.

ONE FINDING, IN FULL

Each finding points back to the file.

The report shows the asset beside the observation, explains it, and recommends a practical next step. Suggested wording is labelled as a suggestion.

Aster & Co Interiors · Creative Audit · 4 filesFindings
social-ads-square-3.png
social-ads-square-1.png
CR-01 · CreativeHIGHP1 IMMEDIATE●●● HIGH CONFIDENCE

Ad 3 promotes a different offer from the rest of the campaign

The objective you gave is booking a free design consultation, and ads 1 and 4 ask for exactly that. Ad 3 leads with 20% off a first project and its button says Shop Now, so someone who taps it expects a different offer from the one the campaign is built around.

EVIDENCE

  • social-ads-square-3.png: headline and button text as shown
  • social-ads-square-1.png and social-ads-square-4.png: Book a Free Consultation
  • Objective from your context: book a free design consultation

RECOMMENDED NEXT ACTION

Confirm which offer this campaign runs. If it is the consultation, rewrite ad 3’s headline and change its button to Book a Free Consultation. If the discount is current, run it as a separate campaign.

SUGGESTED HEADLINE FOR AD 3SUGGESTION

Plan your room with a free design consultation

NOT PROVIDED

Ad results were not supplied. This finding is about consistency with your objective, not about how the ad performed.

An audit report, not a new design.

Prooflin reviews the files you supply and explains what to change and why. Your designer makes the changes.

  • No design editor
  • No automatic redesign or generated artwork
  • No trademark search or legal clearance

FAQ

Questions about design and creative audits

Files, PDF pages, modes, and what the report covers.

DELIVERING TO A CLIENT?

Send the audit under your agency’s name.

White-Label ReportsPlans and Pricing

START WITH ONE FILE

Get a second opinion before the work goes out.

Upload a logo, a brand guide, or a set of ads, add a few lines of context, and review the findings before anyone else sees them.

Get StartedRead the Sample Report

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